Term commonly used during data analysis.  UTD means development until today. It can be used for final analysis, until yesterday (updated to today) or in predictive analysis such as trends, pick up, forecasts.

Value Based Pricing

It is a calculation method that is based on the assessment of how much customers are willing to pay for the product.  It gives top priority to the perception of value by the customer, in the best case scenario being able to carry out one-on-one charging; that is to say, for each client a different rate.

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