Day Use

Helps maximize revenue by being able to sell a room twice in the same day. Day use offers the client the daytime use of rooms with check in and check out on the same day (e.g. 10:00-18:00) and the hotel can sell it the night to a new client. In practice rooms in day...

Days Payable Outstanding – DPO

An efficiency ratio that measures the average number of days a company takes to pay its Prime Cost suppliers. It is calculated by the ratio between balance sheet trade payables and  the total purchases of raw materials and services, all multiplied by 365.

Days Sales Outstanding – DSO

Indicates, in number of days, the average time needed by a company for the collection of receivables. It is calculated using the ratio between balance sheet suppliers’ credits and the total revenue from the provision of services, all multiplied by 365.   

Debt Consolidation

Debt consolidation is carried out when short-term indebtedness, which causes higher costs on the balance sheet, is modified into medium/long-term indebtedness, which has lower rates of interest.

Debt Restriction

All those policies aimed at the financial sustainability of a company through the modification of form, duration and interest rate of standing debts.

Demand Sensitivity

The sensitivity of demand to structural components of a sale tariff: price, restrictions, cancellation policies, product. Thus you can have demand segments which are sensitive to price but insensitive (or less sensitive) to restrictions. Or, conversely, demand...


Denials (also known as Turn Aways) are booking requests which are not accepted   due to lack of availability (tariff or product). Before the advent of Internet and online distribution, keeping track of this data allowed the calculation of the effective demand (see...

Denials By Rate

They represent all those bookings not made because customers consider the rate to be too high. The analysis of these data helps to establish if the rates are properly set.

Denials∕Turn Aways Due To Occupancy

They represent all those booking requests that cannot be satisfied by the facility due to lack of availability. Before the internet these data were important resources to determine the effective demand, which is not possible anymore. In recent years some booking...

Derived Rates

Rates which are derived from the Master Rate. An example could be the HB rate (Half Board), obtained from the BB (Bed&Breakfast) Master Rate, by factoring in the additional cost (in percentage terms or a flat number. Obviously the reverse operation may be carried...

Director Of Sales & Marketing – DOS&M

The manager responsible for marketing the hotel product through both online and offline channels. The DOS&M manages promotional and advertising activities and the overseeing of participation in trade fairs and workshops. He/She also coordinates the sales force and...

Discount Price

Reduced price, either by a certain fixed value or percentage, used for special offers and/or promotions.


Value that is taken into account when it is necessary to prepare a group quotation. It is that part (in value) of the expected additional individual demand that you must give up to make room (if accepted) for a group booking. When a hotel accepts a group reservation,...

Distressed Inventory

That part of the hotel rooms inventory that is not sold. It is very important to consider this unsold stock, since the room (understood as room night), unlike more traditional industrial goods, cannot be stored and sold at a later time. If it is not sold for a...

Double Room Single Use – DBLSU

A room saleable for two people but purchased by an individual who will benefit in comfort and more space. The hotel should offer a price higher than that of a single but not necessarily lower than the double rate (it can be the same or even higher if the need is to...

Double – DBL

A room for two people. It may have either a King-size bed or two single beds (twin room).  


The assignment of a lower category accommodation than that confirmed.  

Dynamic Package

Packages of services or products additional to the rate already booked. For example, a wellness program, tickets to theme parks, meals, etc.

Dynamic Pricing

Dynamic strategic model which modifies available tariffs according to expected demand. It features constant variation of tariffs according to a number of factors. Early Booking see Advance Booking